Kristin Syltevik, group chairman & founder
Kristin Syltevik, group chairman & founder
Kristin Syltevik is the chairman and co-founder of Hotwire.  Kristin founded the company in 2000 after a career in technology public relations.  Prior to starting Hotwire, Kristin was managing director of Shandwick’s technology practice in Europe.  Through her career Kristin has advised numerous blue chips and entrepreneurial start ups.  Today Kristin’s focus is on clients in Hotwire’s technology practices.

Telephone: +44 207 608 4631
Email: kristin.syltevik@hotwirepr.com
Connect with Kristin Syltevik on LinkedIn
Tony Morreale, chief operating officer
Tony Morreale, chief operating officer
Tony Morreale is chief operating officer at Hotwire. A Chartered Accountant, Tony qualified with BDO and prior to joining Hotwire was based at KPMG. He has experience in the media and PR space having held the position of financial director for the Gorkana group, and was also the first financial director at Thomsons Online Benefits. Tony is based at our London office and is responsible for finance, HR, IT and operations.

Telephone: +44 207 608 4630
Email: tony.morreale@hotwirepr.com
Connect with Tony Morreale on LinkedIn
Brendon Craigie, group chief executive officer
Brendon Craigie, group chief executive officer
Brendon Craigie is chief executive officer and responsible for the company’s work, offices, sister agencies and affiliates.  Brendon joined Hotwire in 2001 after a career at Shandwick.  Brendon’s client experience includes Microsoft, Research In Motion, THUS, Ciao and Tiscali.  Brendon won an IPRA award for his campaign for THUS.

Telephone: +44 207 608 4624
Email: brendon.craigie@hotwirepr.com
Connect with Brendon Craigie on LinkedIn
Andy West, group managing director, global client development
Andy West, group managing director, global client development
Andy West is group managing director, global client development at Hotwire and is responsible for new business across our offices worldwide as well as a number of our large international clients.  Andy joined Hotwire in 2008 after a stint as a entrepreneur in the world of dot com having co-founded the video debating website, Friction.tv.  Prior to this, he had a long career with Text 100 where he left as managing director, EMEA.   Andy's past client experience includes: IBM, ARM, Xerox, Avaya, Research In Motion, Cable & Wireless, Novell and Bang&Olufsen.

Telephone: +44 (0) 20 7608 8352
Email: andy.west@hotwirepr.com
Connect with Andy West on LinkedIn
Drew Benvie, group managing director, UK
Drew Benvie, group managing director, UK
Drew Benvie is UK group managing director of Hotwire, Skywrite and 33 Digital. Drew is a seasoned agency MD and digital and social media PR specialist. Drew was named #1 most respected individual in New Media Age's 2011 Reputation Online survey, one of PR Week magazine's 29 under 29 (a long time ago now), named in the PR Power Book, and has picked up awards for his campaigns including PR Week, The Holmes Report and Reputation Online. Drew also first wrote the Wikipedia page on social media. Drew's background is in corporate, digital, technology and social media PR, having worked agency and client side for over 12 years. As one of the earliest UK PR and marketing practitioners to foster social media and use it in mainstream campaigns, Drew has represented brands and organisations across all sectors throughout his career.

Telephone: +44 207 608 4626
Email: drew.benvie@hotwirepr.com
Connect with Drew Benvie on LinkedIn
Sole Chirco, group head of marketing/interim country manager, Italy
Sole Chirco, group head of marketing/interim country manager, Italy
Sole Chirco is head of marketing at Hotwire, and interim country manager at Hotwire in Italy. With a solid background in international PR, marketing and strategic communications she has worked across the B2B, tech, fintech and B2C sectors. Past client experience includes Intuit, Temenos, Dell, Sun Microsystems, Oxfam and Eyes Lips Face.

Telephone: +39 02 77 29 967
Email: sole.chirco@hotwirepr.com
Connect with Sole Chirco on LinkedIn
Loveday Langton, group head of HR
Loveday Langton, group head of HR
Loveday Langton is our head of human resources. Loveday started her career in technology PR in 2000, when she joined Hotwire on the client service side, working for clients including Research In Motion and THUS. She took on the HR role in 2007, and is now responsible for the people strategy across our offices.

Telephone: +44 20 7608 4662
Email: Loveday.langton@hotwirepr.com
Connect with Loveday Langton on LinkedIn
Emily Rule, group financial controller
Emily Rule, group financial controller
Emily is financial controller at Hotwire, and is responsible for group consolidation reporting and financial management of the UK business. Emily joined Hotwire in 2006 and became a fully qualified accountant in 2009.

Telephone: +44 207 608 4676
Email: emily.rule@hotwirepr.com
Connect with Emily Rule on LinkedIn
Alex MacLaverty, managing director, technology and corporate, UK
Alex MacLaverty, managing director, technology and corporate, UK

Alex MacLaverty joined Hotwire in 2004 and is responsible for Hotwire’s UK technology team and clients. She works across the telecoms, IT and services, consumer, media and marketing and clean tech practices providing strategic counsel for clients and leading Hotwire´s media training and crisis management services.

Alex has a wide range of specialist experience within technology PR, having worked with more than 100 clients including MessageLabs, Cisco, Sage, Sierra Wireless, Airwave, Newport Networks, Zeus Technology, Sapient, SecureWorks and ATG, as well as within the financial services sector for clients such as Barclays, Esure, and the FSA.

Alex is a two-times industry award winner including SABRE Pan European Campaign of the Year and PR Week Technology Campaign of the Year, and is also an expert in running international campaigns, having previously been responsible for Hotwire’s offices in Spain and Italy.



Telephone: 0207 608 4636
Email: alex.macLaverty@hotwirepr.com
Connect with Alex MacLaverty on LinkedIn
Giles Peddy, deputy managing director, technology and corporate, UK
Giles Peddy, deputy managing director, technology and corporate, UK
Giles Peddy is responsible for Hotwire’s team and clients in five UK practices – cleantech, consumer technology, IT & services, media & marketing and telecoms. Giles works across these areas providing clients with counsel and strategic campaign recommendations. His past client experience includes Adobe, Citrix, EMC, Novell, Oracle, Sage, SAS and Samsung. In 2007, Giles won the Sabre Award for Best Pan-European PR Campaign of the Year.

Telephone: +44 207 608 4656
Email: giles.peddy@hotwirepr.com
Connect with Giles Peddy on LinkedIn
Marc Sparrow, director
Marc Sparrow, director

Marc is a director at Hotwire UK. During his career, Marc has worked for and managed some of the world’s biggest technology accounts, including Microsoft, Oracle, CA, Orange and Capgemini. In five years of working on Oracle, Marc rose to become the client lead with responsibility for a portfolio that spanned EMEA and UK, as well as vertical campaigns including Financial Services and Communications. He has specialised in enterprise technology and telecoms throughout his career and his work has covered the full range of communications disciplines - from speechwriting and crisis communications to digital media. He is passionate about integrated marketing and working with clients on narratives that can be executed across multiple (including non-PR) channels.

 

 



Telephone: +44 (0) 207 608 4634
Email: marc.sparrow@hotwirepr.com
Connect with Marc Sparrow on LinkedIn
Rebecca Honeyman, director, telecoms
Rebecca Honeyman, director, telecoms
Rebecca Honeyman is a director at Hotwire. Specialising in the telecoms sector, her previous client experience includes a broad range of trade and consumer brands such as Cable&Wireless, RIM and THUS.  Rebecca joined Hotwire in 2005 and has strong experience in implementing broadcast campaigns.

Telephone: +44 (0)20 7608 4637
Email: Rebecca.honeyman@hotwirepr.com
Connect with Rebecca Honeyman on LinkedIn
Suzanne Hewitt, director, banking & finance
Suzanne Hewitt, director, banking & finance
Suzanne Hewitt is a director in Hotwire’s Banking & Finance practice in the UK.  Suzanne has responsibility for Hotwire’s financial technology portfolio in the UK and across Hotwire’s international network.   Suzanne's past client experience includes VocaLink, Experian Payments, Quartet FS, Callataÿ & Wouters and Thales. Prior to joining Hotwire in 2006, Suzanne managed technology and corporate campaigns for Oracle.

Telephone: +44 (0) 207 608 4655
Email: Suzanne.hewitt@hotwirepr.com
Connect with Suzanne Hewitt on LinkedIn
Jessica Marron, associate director
Jessica Marron, associate director

Jessica is an expert in PR for digital media and technology companies having built and run successful programmes for clients such as Research In Motion, Experian and Acision. Jessica joined Hotwire in 2005 and as a senior member of the team she ensures that campaigns are effectively implemented for her client base.

Prior to joining Hotwire, Jessica worked for another international technology PR agency where she represented global organisations and regional firms.  Her clients included IBM Personal Computing and Printing Division, IT services and business consulting firm Sapient, Barclays and Internet Security Systems (ISS).  



Telephone: +44 207 608 4621
Email: jessica.marron@hotwirepr.com
Connect with Jessica Marron on LinkedIn
Peter Sigrist, director, 33 Digital
Peter Sigrist, director, 33 Digital
Peter Sigrist is a director at 33 Digital, one of Europe's leading digital and social media PR agencies helping clients reach audiences in innovative new ways. Prior to joining 33 Digital Peter was an associate director at Fishburn Hedges and is an expert in social media and digital, issues management and crisis PR

Telephone: +44 207 608 4678
Email: peter.sigrist@33-digital.com
Connect with Peter Sigrist on LinkedIn
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